Turning video into revenue
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Turning video into revenue

Hours of engagement Video continues to surge in popularity and importance in marketing, especially when it comes to closing the deal. In 2020, 92% of marketers say that video is an important part of their marketing strategy, up from 78% in 2015. Eighty-eight percent of marketers say that video provides them with positive ROI. In 2015 that…

Can travel survive the coronavirus?
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Can travel survive the coronavirus?

The coronavirus effect There’s no question that the travel story shaping 2020 is coronavirus, a global pandemic that has brought the travel industry’s gears to a grinding halt. The virus’s spread has put virtual walls around China, emptied Italy’s most-traveled piazzas, and stimulated flight paranoia and border closings that haven’t been as measurable since 9/11. Hospitality brands and…